In the Mid-Autumn Festival, National Day holiday is approaching, consumers demand for home appliances to buy the peak, home appliance market competition will be more intense. Appliance marketing means is also more abundant, from the statutory holiday promotion to the festival promotion, and then to the fixed time of the purchase will be activities, with a wealth of promotional means turns bombing, to seize the appliance market share.
It is understood that five-star electrical appliances in September 9 to 11 launched a super-built activities, from the price, resources, service advantages to start in advance to strengthen customer consumption sticky, lock the Mid-Autumn Festival and the National Day sales season.
It is understood that the current purchase will become a home appliance store to enhance sales of magic. Compared with the daily sales, ultra-low price is the key to the purchase. From the five-star electrical super-built will come, one hundred best-selling low-priced single-product sale, the top 100 brands, launched covering large appliances, 3C, computers, small appliances and other goods category tide goods. For example, Sanyo washing machine usually priced at 1098 yuan, the purchase price of 898 yuan, red rice pro purchase price of 1499 yuan, the audience the cheapest 1.5pTCL air conditioning activity price as long as 1659 yuan, 55-inch 4K smart Konka TV as long as 2499 yuan, Samsung Galaxy S7 (32G), as long as 4888 yuan, Philips reverse osmosis water purifier a two-core activities as long as the price of 5699 yuan, Samsung more than Samsung's mobile phone, Door three temperature zone refrigerator only 5999 yuan ... ...
Five Star also promised to insured to 11, the purchase will be purchased in the five-star electrical products, five-star commitment to price guarantee nationwide, comprehensive protection of the vital interests of consumers.
It is reported that during the Super Intake, the five-star will be a number of ways to fully reward consumers, in order to fully respond to the results of consumer feedback, five-star electrical appliances in advance a month with the major brand manufacturers to discuss activities, resources, Cooperation, resource integration, etc., will be competing in the same period to ensure that the price concessions.
Industry sources said that in the Mid-Autumn Festival, Golden Week is approaching, due to inertia of consumer demand, many customers will be in this period of renovation of new homes or purchase appliances. Five-star electrical appliances in the early launch of the 909 purchase, on the one hand propaganda competing price advantage, on the other hand is also the first to lock the National Day consumption, is a very successful way to enhance the user sticky.
